Optimizing Digital Media

Since 2009 our company has established itself as a specialist for a wide variety of services with regard to marketing digital media products. Ever since then, the consulting aspect of our work has been a priority for us. We continuously accompany and optimize processes, helping our clients to seize the possibilities of the digital change in order for them to position themselves successfully for the future.

Our Services

k-medienberatung offers a 360° support for companies that sell digital media products. From setting up and maintaining master data to license management, key accounting, the optimization of sales platforms, the monitoring of content in different distribution channels, creating and validating sales reports to detailed analyses and forecasts as well as preparing your data in our Management Reports and providing guidance in your decision making process, our company supports renowned clients in the entire world.

Product Management

In order to successfully capitalize on media products, it is crucial to have an accurately maintained database. This includes rights and material availability for one but it also includes participations, copyrights as well as several other pieces of information or files such as covers, trailers, specials, etc. which are extremely relevant for an effective marketing. Our service is to make sure that all data and files are up-to-date for your media products and are always available so that nothing gets in the way of your success.

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License Management

Seize the full potential that your licenses have to offer. Benefiting from our support, you ensure that your licenses are exploited to the best of their potential in all your markets and distribution channels and that no conflicts with other licensees or licensors arise.

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Key Accounting

Our longstanding expertise in the field of marketing digital products helps us support you and your B2B customers in working together more successfully. Launch promotions, social media campaigns and marketing cooperations with our support to make sure that your products always generate the desired attention.

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Store Optimization

It’s an innovative and intuitive user interface that drives the success of a digital platform today. What we offer you are individual concepts for optimizing your store. Benefit from our experience regarding your product presentation in digital rooms, the optimization of search engines and the integration of promotional tools, among other things, to assert yourself on the market in the long run.

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Product Monitoring

We offer our clients different types of reports that inform them of whether pre-defined products are available through their licensees, more specifically through their online platforms. In addition to a simple availability check, we also verify and document the product presentation as well as a range of title-specific characteristics. This way, you as a client make sure that your content is available in all of your distribution channels at the planned point in time so that you don’t miss out on any sales.

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Sales Reports

Different and constantly changing billing models in the digital business lead to new challenges regarding sales reports and the invoicing process. We validate your sales data, set up format specifications according to your demands and then prepare the data for the invoicing process and subsequent analyses.

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Analyses

Would you like to know which marketing campaign spurs on your business and which one you’d rather do without in the future? Do you want to know which pricing strategy is best suited to your strategic goals? Do you want to know if and how your media products are suited for a sequential exploitation? Are you looking for performance-based as well as comprehensive forecasts? Given our combination of long-standing practical experience and a well-founded methodical knowledge, we can offer you custom-made analyses, which will help you to assert yourself on the market in the long run.

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Management Reports

Keep track of all your current developments in your distribution channels. Our Management Reports are tailored to your individual requests and our dashboards show you all the relevant data in an up-to-date and clearly structured fashion. That way you don’t have to spend precious time gathering the basics for your next business decision.

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